"Kerin is the most sophisticated digital marketing mind I've ever met. Her savviness in this space is impressive. What's equally cool about Kerin is her unique ability to care for her clients both internally and externally. Any team with Kerin on it will win and win big!"
Chad Plageman, Regional Manager at Adams Outdoor Advertising
"Kerin is awesome to work with, and I would recommend her to anyone looking for someone who will challenge their thinking. She will take your goals and work with you to develop solutions that will help you achieve them. Kerin brings creativity and innovation to everything she does, and has a blast doing it."
Ben Armitage, General Manager at Adams Outdoor Advertising
"I had the great pleasure of working with Kerin when she worked at Adams. She was responsible for launching our" New" online products. She is extremely strategic in her marketing approach. She visited our office in Eastern PA often and accompanied our sellers on key presentations with great success. She is an excellent trainer and understands how to grow revenue with respect to online and all digital products. Kerin is a true professional. Contracting or hiring Kerin is money well spent in my opinion."
Tony Cioffi, General Sales Manager at Adams Outdoor Advertising
"In the few years that I had the pleasure of working with Kerin, who headed up all of our company's online sales and initiatives, I can only say that she was a calm voice in a turbulent period of growth. Kerin's knowledge, wisdom and guiding inspiration made all of our efforts stronger and more productive. True leader."
Jay Conroy, General Manager at Adams Outdoor Advertising
"As a colleague of Kerin's at Amplified Digital I had the opportunity to see her advance from digital sales rep to digital director to one of Lee Enterprises digital superstars. Her tenacity, creativity and good humor lead to sustained digital revenue growth and many exciting wins. I feel as though I completed a digital sales Masters degree program during my time working with Kerin."
Jon Denk, Publisher
"Kerin is fantastic. She’s one of the smartest, most dedicated people, I’ve ever worked with. During our time together, she demonstrated time and again, that she would be there to help me achieve my goals. She’s a digital expert, and a straight forward communicator. I highly recommend Kerin to lead your next project. "
Dave Alsvig, Co-Owner / Principal Consultant
"Kerin has the innate ability to not only keep projects on task but motivate and lead with a smile while getting the most out of everyone involved. Her immense digital and industry knowledge has made her an indispensable and sought after expert in the digital world. I feel extremely fortunate to have had the opportunity to work with her in varying capacities while a part of Lee Enterprises. She has become a trusted ally, respected professional and valued friend that I would follow into the best or worst of situations, and has been one of the first contacts I make when brainstorming new ideas or examining old. Kerin comes with my highest recommendation and I would openly welcome the opportunity to work with her again in the future."
Brian Knutson, Regional Advertising Manager
"There is no doubt that our digital online success in 2018, for Fairway Outdoor Advertising, the WI Division, was due to Kerin's leadership. In her role as Corporate Director of Online Advertising for both Adams and Fairway Outdoor Advertising, her passion, dedication and hard work helped set the tone for our team. She was also instrumental in helping us secure business from a company that had facilities located throughout the country, helping us more than triple our digital online dollars over 2017. Simply put, when it comes to digital online advertising, there is no one better than Kerin".
Eric Krieghoff, General Manager
Created a digital agency from scratch for traditional media company. They were profitable in less than one year and are considered to be one of the best powerhouses in city. In addition to building out the agency and building an A team also were able to create turn key packages for traditional reps that drove sustainable incremental revenue.
Put together a plan of attack that saved over $300k in resources in the first six months in overhead. Evaluated digital partners and reinvested elsewhere which resulted in cost savings and ensured quality for advertisers. Also partnered with company to build out a platform that allowed markets to be self sufficient. This plan will equate to additional cost savings in the future.
Dug into what digital had been done in the past and whom was currently being vetted. Assisted in bringing a new digital partner to the table that provides the QSR with ongoing research, transparency in results and puts the power in the QSR's hands saving them time and money.
As you know classifieds continues to be a struggle. Was tasked to get into the weeds on the team and the financials. We were able to reduce staff and drive revenue that turned around a more than a 20% down over prior year to 30% over prior year.
We would love to talk about successes that would be relative to your business!
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